Bring BFT science-based training program to your community

Founded in 2017 in Melbourne, Australia by fitness industry veteran Cameron Falloon, Body Fit Training (BFT) offers a community-based 50-minute functional training and strength-based program across 13 workouts. Body Fit Training uses science and technology-based training techniques to drive individual member health goals in an inclusive, coach-led group environment.

By combining cardio with resistance programs, members benefit from training a different energy system and different muscle types every day to diversify movement patterns that aim to reduce fat and create lean muscle.

Members get the very best, most effective workout by learning how to fully utilize the best-in-class equipment Body Fit Training offers, from barbells, squat racks, kettlebells, slamballs, plyometric boxes, and battle ropes, to resistance bands, Concept 2 SkiErg’s, RowErgs, and bikes.

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Why Body Fit Training?

With more than 220 studios open across the globe, Body Fit Training is an internationally recognized fitness brand with proven success of its science and technology-based functional & strength-based training in Australia, New Zealand, Singapore, and the US.

Voted Top Franchise of the Year in Body Fit Training’s origin region, Asia Pacific, Body Fit Training is delivering a need in the marketplace: a workout with more than just scattered programming & results that is also a welcoming, inclusive, motivating, and safe space.

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The BFT Benefits

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Body Fit Training’s highly effective functional training program and franchise model has led to widespread success across four countries - and we’re just getting started! First to market and area development opportunities are available across major US markets.

Internationally Recognized Brand
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Enjoy a low-cost entry, a recurring revenue model, strong EBITDA margins, and the confidence in our team that has decades of experience in fitness franchising

Smart Investment
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Our program uses proven scientifically validated training methodologies to develop our 14 varied programs into 8-week progressive training blocks. The foundation of each training block uses validated principles of periodization and progressive overload to provide Body Fit Training members with the best chance to achieve their health and fitness goals.

Science-Based
Approach
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Our franchise model provides a completely scalable business, allowing you to determine your own success. Leverage development costs and national vendor relationships to launch your studio successfully.

Executive Model

BFT Support

Comprehensive training and extensive ongoing support is pivotal for your success as a Body Fit Training Franchise Owner.

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Real Estate

Our expert team will guide you through the entire process, from site selection to lease execution, to find the ideal site for your BFT studio.

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Construction & Design

We'll guide you through the entire buildout process from approved layout and general construction, to interior design, music and technology - delivering a curated and immersive studio experience for your members.

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Sales

Enjoy comprehensive & ongoing sales training, monthly calls & expert guidance from pre-sale through to Grand Opening & into sustainability.

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Recruitment

Receive assistance hiring the most qualified coaches, general managers, and sales team.

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Marketing

The minute you execute your LOI, the marketing of your studio begins, with personalized support to ensure you generate maximum leads.

Financials

Minimum Cash Required: $100,000
Net Worth Required: $500,000
Total Investment: $328,920 - $519,520

*Please see item 7 of the 2024 BFT Franchise Disclosure Document for Explanatory Notes and Details.

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BFT is part of the Xponential family of brands, a leading global franchisor of health & wellness brands across a broad range of verticals. With decades of fitness, wellness, and franchising experience across our team, Xponential has the resources and network to ensure continued growth and support for our franchise owners.

3,150+

Studios Open

6,360+

LICENSES AWARDED

49

STATES

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"Xponential is a big player not by accident. We did assess other brands but they didn't have the level of sophistication or level of support Xponential has. The BFT experience is a great product for me as a personal trainer; the science-based approach is legit."

- Shawn Torres

Multi-Unit Franchise Owner, Austin, Texas