Bring Pure Barre to Your Community

Founded in 2001, Pure Barre offers a range of effective, low-impact, high-intensity, full-body workouts that target strength, agility, and flexibility for people of all levels. Deeply rooted in community and empowering clients, Pure Barre focuses on small movements that result in big changes. Build a community where goals are created, pursued, accomplished, and celebrated!


Why Own A Pure Barre Franchise?

With 599 locations open across the globe and almost 80,000 active members, Pure Barre is the largest barre brand and studio network worldwide. Ranked in Entrepreneur Magazine’s Franchise 500 List each year, Pure Barre continues to lead the barre space and a leader in boutique fitness overall.

The Pure Barre Benefits

first mover 1 (1)

Not only is Pure Barre the largest barre brand, but it is also one of the largest franchised fitness brands with 599 locations open.

Strong National
support 1 (1)

Enjoy a low-cost entry, a recurring revenue model, strong EBITDA margins, and the confidence in our team that has decades of experience in fitness franchising.

Smart Investment
model 1 (1)

The Pure Barre member experience is the core of business. This experience is ever-changing and lovingly crafted, with consistent updates to class choreography and music, and new classes and programming to ensure our members remain the focus.

Always Evolving
insvestment 1 (1)

Our franchise model provides a completely scalable business, allowing you to determine your own success. Leverage development costs and national vendor relationships to launch your studio successfully.

Executive Model

Pure Barre Support

Comprehensive training and extensive ongoing support is pivotal for your success as a CycleBar Franchise Owner.

pure barre real estate

Real Estate

Our expert team will guide you through the entire process, from site selection to lease execution, to find the ideal site for your CycleBar studio.

pure barre construction design

Construction & Design

We'll guide you through the entire buildout process from approved layout and general construction to interior design, music, and technology - leaving you with a curated multi-sensory, immersive studio with lighting, sound, and heating.

pure barre sales


Enjoy comprehensive & ongoing sales training, monthly calls & expert guidance from pre-sale through to Grand Opening & into sustainability.

pure barre recruitment


Your team is at the core of your studio’s success. Receive assistance hiring and developing the most qualified instructors, general manager, and sales team

pure barre marketing


The minute you execute your LOI, the marketing of your studio begins, with personalized support to ensure you generate maximum leads.


Minimum Cash Required: $100,000 Net Worth Required: $500,000 Total Investment: $217,845 - $487,495

*Please See Item 7 Of The 2023 Pure Barre FDD For Explanatory Notes And Details.

IMG_9577 2
XPO 2023 logo-02 (1) (3)

Pure Barre is part of the Xponential family of brands, a leading global franchisor of health & wellness brands across a broad range of verticals. With decades of fitness, wellness, and franchising experience across our team, Xponential has the resources and network to ensure continued growth and support for our franchise owners.







club pilates logo
cyclebar logo
pure barre logo
stretchlab logo
lindora logo
rumble logo


I think for me it’s the level of support that Xponential and Pure Barre give its franchisees. Not only do they have resources and tools that are readily available, but they’re also incredibly approachable. They get right back to you. And the consistency in the product and how they’re controlling the brand for me was really good operational support and infrastructure.

Hilary Sherman

Franchise Owner, Georgia

There's genuine compassion from Pure Barre. They're vested in all aspects of the business. We exceeded goals. We broke records. That was really a bonus for everything else that came with it, which was the joy of the studio.

Lanie Marinelli

Franchise Owner, Colorado